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The challenges of product development

Beat Erni, Head Engineering Product Segment Kitchen, and Rolf Odermatt, Design Group Leader, discuss what challenges they face when developing new products and what this means for the future. Continue reading

blog vzug innovations

“Here in Switzerland, we are in the European Silicon Valley”

V-ZUG is constantly introducing world firsts with the “Made in Switzerland” stamp. Who is behind it, and how do you conceive a path from idea to sophisticated world-first product? We met up with Stephan Keller, Director Development Division, for a chat. Continue reading

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